Twitter Marketing Software – The Best Available Today

Twitter is still to this day the rising star of social media and continues to gain followers and new members on a daily basis, making millions in total per year. Many approach Twitter as it is an intriguing concept; 140 characters to say everything you need to say. Once signed up, they end up staying and following other with similar interests or that offer things that they need or need to know.

There are also a fair few sellers and affiliate sellers on Twitter that make a very good living, but they don’t do this manually. To discover and market to hundreds upon thousands of Twitter users on a daily basis would take quite literally forever, so what do they do? They use Twitter marketing software.

Twitter marketing software allows you as the marketer to successfully find people who are interested in what you have to say or what you have to sell as the case may be and there are a fair few options out there. If you’re interested in what software is available for Mac, take a look at my other article ‘What is the Best Twitter Marketing Software for Mac?’. But as a general overview, hopefully this article will help put you on the right track.

There are a few that have been around for quite a while and have got a good reputation to go with it. The likes of Tweet Adder and Tweet Whistle, while having similar systems, have different features and features that make an impact. For example, with these pieces of software you are able to find members by their interests, what they tweet about or by their location. You can search for information that the user has posted in their bio, whether this is about their profession, their interests or their life in general. You can search by their input of location and also by something they’ve been tweeting about. Twitter marketing software such as Tweet Adder and Tweet Whistle will then generate a list for you which can be used to add those members to your follow list in the hope that they will follow you back and read your tweets. You can set how many members to follow per day from your list, and we wouldn’t recommend any more than 200 maximum.

Whilst those two pieces of Twitter marketing software are both very adequate and work very well for the purpose, if you have more interest in being able to follow your timeline as well as find out what people are saying about your products or affiliate deals or even your competitor’s, then Market Me Suite might be a good place for you to start. MarketMeSuite gives you a nice interface which you can add numerous timelines to, including your own tweets, the tweets of those you follow and you can set up tweet list for certain terms or phrases so once they come in, you can see them and comment on the post. You can also set up automated responses to respond to tweets about certain subjects, which is another amazing feature.

We have used all of these piece of Twitter marketing software and we can recommend them all for different reasons; if you want adding power with extensive research capabilities, go with Tweet Adder or the considerably cheaper, but slightly unsure Tweet Whistle, whereas if your interest lies with customer communication, then take a look at MarketMeSuite. These are the three best piece of software for Twitter on the market today in our opinion.

Tip #2 – Home Business Entrepreneurs Have an Office

Hoping you are enjoying our home business tips series for individuals looking at starting a home business or the entrepreneurs actively operating one. In the first article, it was mentioned how we can use hardware that enables us to work our business from anywhere in the house and even tools that allow us to work when we’re away, but by no means should that undermine the importance of having an office (or work designated space) in our home. A home based business does imply having a home office. To the same extent we have specific rooms in our homes for eating, cooking and sleeping, a space does need to be delimited for working. Even if we may not choose to work from there all the time, it’s important to have an anchor point for your business; you may want to view it as “Corporate Head Office”. You may decide to work from remote offices such as the patio, the hammock, the gazebo, the hotel room or the pool chair at your favorite Waikiki beach resort but in the end you will always need to come back and re-group in the home office – Corporate Headquarters.

While it is quite possible to have a paperless home office should you choose to, there’s always going to be some sort of paper even if you’re not the one generating it. You will have to start maintaining a filing system so piles of notes, advertising sketches, financial statements and the likes do not start piling on your desk.

The home office is also the area you can revert to when you need peace and quiet when other areas of your home are busy with sounds of playful youngsters, teen music, TV sports games or barking dogs. While those sounds are very natural to the home environment, they are also distracting to the work at hand. There are times when you need to focus your attention on a specific matter, think strategically or carry out a phone conversation and you need a place that will allow you to do so.

For that reason, you are best advised to tailor that area so it reflects your personality. You want to feel comfortable, well equipped and productive. Keep an organized and clean desk. Have all your office supplies placed for quick access. A desk can clutter easily so always remind yourself frequently that a desk is not a storage area but a work area. Your work area should feel spacious and not cramped. When you sit at your desk you should not have to move or remove piles of paper in order to find a place to work. Do not allow piles to form and when the day is over, clean up your desk so it’s ready and fresh for the next use.

If at all possible, choose a room that has a window so you can have daylight and fresh air come into your office. Fresh air will oxygenate your office so your brain can think clearly and you don’t feel sluggish. The sunlight brings you vitamins, brightens your day and makes the room alive. Add to that some favorite colors to accent your room and you’re set. While some may go as far as painting the walls to their liking, there are other alternatives. Put up colorful pictures on the walls, post your life vision, print your favorite quotes on colored paper and stick them to the walls at random angles, post your life goals and you might also want to frame some pictures of the important people in your life. All these will quickly fill up your wall space and pretty soon the color of your walls won’t even matter. It will make your work environment vibrant, warm, comfortable and conducive to the empowering thoughts you need when you revert to your work alcove.

Plants and animal life are also a good idea. Plants will create oxygen during daytime while their color and appearance will make the place alive. A fish tank is another source of light, it brings busy aquatic life to your room and creates a soothing effect.

Another area of your office should be devoted to your personal and business development library. A considerable amount of time need to be devoted to your development and if you do not have a library in the works already, it’s time you start one. But that will be for another article. In the mean time, put your construction hat and work boots on, you have an office to design; an anchor to set, a Corporate Headquarters to establish. See you in the boardroom!

Social Media Marketing: A New Business Prime Mover

What Is Social Media Marketing?

Almost half of more than 2 billion people who regularly use the internet are addicted to Facebook. Using the social media outlets like this one has been a recent phenomenon, interlinking people through a cyberspace process. And this is the main reason why businessmen should consider social media marketing as a new prime mover of their business for them to hit ‘profit.’

Social media marketing is a process giving multiple benefits to business owners by way of using Facebook, Twitter, Pinterest, Google +, LinkedIn or Tumblr Accounts to promote brands of products and services. People are very much aware of these social media channels. For this reason, the business owners can expect an incredible increase of their sales volume that is denoting income.

Comparing it to the conventional way of promoting business brands, i.e. the use of televisions or radios, this newly-discovered method is more powerful in one way or another due to several factors such as:

1. No territorial boundary;
2. Greater market;
3. Lesser investment; and
4. Simultaneous promotional actions.

How Does This Prime Mover Work?

The first factor talks about the spatial aspect. Applying this technique does not put limitation on where should and where should not. There is no delineated and surveyed market territory where a particular business is only allowed to operate. The main medium is the internet and it penetrates almost every geographical line of the four hemispheres of the world.

The second factor emphasizes quantity. Try to imagine that in a traditional way of promotion, let say TV, it is only feasible to tap those people in a certain locality who are watching the primetime show with the advertisement of this product during commercial breaks. The difference now is that, it might be more doable to persuade more people simultaneously about particular brands through the social networking sites.

The third factor implies ‘money’ used in the promotion. Paying television networks needs big additional capital. However, opening a Facebook page is free. What is important is to learn about the dynamics of this promotional technique. In fact, there are people who are earning by opening a simple online store in FB.

The last factor elucidates time. Simultaneous action is indicated in this methodological application. Try to imagine that it is possible to have a lot of social media accounts. And instantaneously, it is probable to promote products and services using those accounts.

It is quite simple to analyse. The factors being considered are place, people, capital and time. No businessman will tend to neglect these aspects. They are the known as the business pillars. With the presence of social media networks, generating what a businessman calls ‘profit’ has a greater feasibility. Social media serve as the new prime mover of business.

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